Crystal Lou

Founder / CEO

Do you need help scaling and growing your business and real estate portfolio? Well, that’s where I come into play. Hi, my name is Crystal Lou. My business card reads a lot of different titles, but if you look carefully for the fine print, you'll see Corporate Fairy Godmother spelled out in invisible ink.

You ask, Why do I believe in what I do? What makes me stand out from everyone else? Well, let me start from the beginning. From a very young age, I knew I was different from everyone else, not because I had a gymnast suit on at the age of 5 doing backhand springs in my mom’s living room. (Thank you, mom.) But, my friends always wanted to play the role of the pretty princess, a damsel in distress. I, on the other hand, wanted to be the Fairy Godmother who saved the day. The one who made it all happen behind the scenes – she owned that story like a boss.

As I grew up, I took my desire to create magic and give life to others' dreams with me. I was then given incredible opportunities throughout my career as a CEO / CFO /CMO / Chief of Staff / Officer / Board Member, and helping companies from being in the red to profiting turned out to be my calling in life. 

In every role I have had for the past 17 years, I have embraced my "magical" skill-set. I have found great success in leveraging my talents in my career.

No one remembers the Fairy Godmother, just the beauty and elegance she fabricated. I stand proudly by my teams, gaining success, and feeling accomplished when we are effective and empowered together.